Find out how I helped Fara Australia reach more donors and more followers!
Fara Australia needed a new marketing, brand and member relations strategy. I helped them achieve that and more!
Working with a not-for-profit is a passion of mine, so when I started working with Fara I couldn’t wait to see the awesome results.
Fara has an engaged community, but the main challenge is, most people in this community are not new. There usually aren’t new people who join in on fundraising, the followers were pretty stagnant and the marketing was old and tired. I also took over their fundraising account Lend Us Some Muscle in an attempt to bring in a new fundraising community - which has improved!
Our strategy was to make the fundraising options known to everyone, the content brighter and more approachable, and to help build awareness of FA through shareable content.
Lend Us Some Muscle Content growth
Lend Us Some Muscle Account Results from one month
Social Media Results from one month
Fara LinkedIn Results from 30 days
Recent Fara Trends on Social Media
If you would like to support Fara Australia and find out a bit more about what they do check out this link!